MARKETING TIPS

Monday, 6 August 2007

Reaching the media

How does a travel product get noticed in the international media?

That was the basis of an interview with Selling Down Under editor and publisher. Alan Dean carried out by the Australian public relations company, The Publicity Ship.

If you are a small to medium sized Australian travel product, whether it be a tour, property or attraction, the interview makes some intersting observations.

Worth taking a look at here.

The Publicity Ship, whose team have worked in the travel media world for some time, run a special service helping Australian travel product get a toe in the door of the international market

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